In an effort to continue my journey toward “mastering” social media and the wonders of the web I attended a monthly talk presented by HeroWeb Marketing and Design entitled “Kick Start Your Ecommerce Business”. It was a great presentation by Michael Stearns one of the founders of HeroWeb. The focus was on creating an ecommerce website. He covered topics ranging from Domain Registration, Low-Cost Hosting, and Platforms for Developing Ecommerce Websites. The wealth of information he shared left me once again realizing how much I don’t know and wanting to glean more.
We (KAP Art Inc.) have future plans to make our “Weddings by KAP Art” site an ecommerce site, where brides can order invitations directly from the site. At this point in time we do direct consulting and designing based on personal interaction with our soon to be married couples. I love the one-on-one approach but with busy life styles it is sometimes just easier to order online. Our goal is to cater to those couples pressed for precious time, at the same time continuing on with the personal interaction some couples prefer.
The talk by Michael gave me a better understanding of how we need to approach our future ecommerce goal. What will make us stand out from similar ecommerce sites, and how do we realistically evaluate the probability of success?
HeroWeb will be hosting future monthly talks. I encourage you to get to know them, check out their website and possibly register for their next talk. Oh, and it’s FREE!
See you at the next talk.
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